Soho is one of Central London's most iconic neighbourhoods, positioned between Oxford Street, Regent Street, Charing Cross Road, and Tottenham Court Road. Renowned for its colourful history and cultural diversity, Soho offers an energetic urban lifestyle within walking distance of the West End’s theatres, Chinatown, Covent Garden, and the retail core of Oxford Circus. Its eighteenth-century grid of narrow streets is lined with independent shops, boutique hotels, and creative studios, while at night the area transforms into a vibrant hub of entertainment and nightlife.