St Austell is a historic market town nestled on the south coast of Cornwall, just a few miles from some of the county’s best-loved beaches and the spectacular Cornish Riviera. Known as one of Cornwall’s largest towns, St Austell offers a unique mix of coastal lifestyle and town convenience, making it popular with families, retirees, and those seeking a base to explore wider Cornwall. Long associated with the china clay industry—often referred to as ‘White Gold’—the town has a distinct character shaped by this industrial heritage, visible in the striking nearby clay tips and converted clay pits.